{"id":15291,"date":"2024-09-24T10:38:32","date_gmt":"2024-09-24T14:38:32","guid":{"rendered":"https:\/\/www.newsmediaalliance.org\/?p=15291"},"modified":"2025-03-18T00:13:24","modified_gmt":"2025-03-18T04:13:24","slug":"magazine-supplement","status":"publish","type":"post","link":"https:\/\/www.newsmediaalliance.org\/magazine-supplement\/","title":{"rendered":"2024 Magazine Supplement"},"content":{"rendered":"<h4 style=\"text-align: left;\"><span style=\"color: #241f21;\">2024 Magazine Supplement to the <em>Market Report<\/em><\/span><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-15349 size-full\" src=\"https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2024\/09\/Couple-smiling-reading-magazine-1000px.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2024\/09\/Couple-smiling-reading-magazine-1000px.jpg 1000w, https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2024\/09\/Couple-smiling-reading-magazine-1000px-300x200.jpg 300w, https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2024\/09\/Couple-smiling-reading-magazine-1000px-768x512.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h4 style=\"text-align: left;\"><em><strong>The latest research, trends and insights on the magazine audience for marketing and advertising professionals<\/strong><\/em><\/h4>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-15293\" src=\"https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2024\/09\/magazine-supplement-cover-WEB-1000px-border-232x300.jpg\" alt=\"\" width=\"232\" height=\"300\" srcset=\"https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2024\/09\/magazine-supplement-cover-WEB-1000px-border-232x300.jpg 232w, https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2024\/09\/magazine-supplement-cover-WEB-1000px-border-768x992.jpg 768w, https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2024\/09\/magazine-supplement-cover-WEB-1000px-border.jpg 778w\" sizes=\"auto, (max-width: 232px) 100vw, 232px\" \/>The <em>2024 Supplement to the Market Report<\/em> tracks trends in the magazine audience, magazine reader traits, behaviors and preferences, influence, and purchasing decisions, including the latest data from MRI Simmons\u2019 spring 2024 data set; MRI Simmons\u2019 Starch Advertising Study (January &#8211; December 2023); and MRI Simmons\u2019 Multi-Media Engagement Study, May 2023.<\/p>\n<p>The 2024 <em>Magazine Supplement,<\/em> published by the News\/Media Alliance, is an update to the 2023 <em>Market Report<\/em> and represents many of the largest and most renowned brands in the magazine publishing industry.<\/p>\n<p><span style=\"color: #241f21;\"><strong>News\/Media Alliance members:<\/strong><\/span><\/p>\n<p><a href=\"https:\/\/www.newsmediaalliance.org\/2024-magazine-supplement\"><span style=\"text-decoration: underline; color: #e70033;\"><strong>Access the 2024 Magazine Supplement<\/strong><\/span><\/a>\u00a0&#8211; <em>member login required.* <\/em><\/p>\n<p><span style=\"color: #241f21;\"><strong>Non-members \/ Agencies:<\/strong><\/span><\/p>\n<p>If you are not a member of the Alliance, but you are interested in requesting the <i>2024 Magazine Supplement,<\/i> please submit a request <a href=\"https:\/\/www.surveymonkey.com\/r\/24MagazineSupplementRequest\" target=\"_blank\" rel=\"noopener\">here<\/a>\u00a0for consideration to receive a copy.<\/p>\n<p><em>* If needed, you can reset your Alliance password <a href=\"https:\/\/netforum.newsmediaalliance.org\/eweb\/DynamicPage.aspx?Site=nma2017&amp;WebCode=forgotpassword\">here<\/a>. Please email <a href=\"mailto:membership@newsmediaalliance.org\">membership@newsmediaalliance.org<\/a> if you require assistance or have any questions.<\/em><\/p>\n<p>View the press release on the <em>2024 Magazine Supplement <a href=\"https:\/\/www.newsmediaalliance.org\/release-nine-in-ten-americans-engage-with-magazine-media-most-take-action-on-ads-in-magazines-news-media-alliance-report\/\"><strong>here<\/strong><\/a><\/em><strong>.\u00a0<\/strong><\/p>\n<p><strong style=\"color: #241f21;\">Related resources:<\/strong><\/p>\n<p><a href=\"https:\/\/auditedmedia.com\/data-solutions\/magazine-audience-reports\" target=\"_blank\" rel=\"noopener\">Alliance for Audited Media&#8217;s Magazine Media 360\u00b0 (MM360) Report<\/a>: Quarterly report featuring magazine audience and reach data, measured across multiple platforms and formats, from leading third-party vendors including MRI-Simmons, Ipsos and Comscore. Free to download in Excel.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The News\/Media Alliance Magazine Audience: Influential, Engaged, and Action-Oriented 2024 Supplement to the Market Report tracks trends in the magazine audience, magazine reader traits, behaviors and preferences, influence, and purchasing decisions<\/p>\n","protected":false},"author":6,"featured_media":15364,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"wds_primary_category":0,"footnotes":""},"categories":[102,486,180,100],"tags":[45],"class_list":["post-15291","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alliance-research","category-home","category-journalism","category-research-tools","tag-research"],"_links":{"self":[{"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/posts\/15291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/comments?post=15291"}],"version-history":[{"count":0,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/posts\/15291\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/media\/15364"}],"wp:attachment":[{"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/media?parent=15291"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/categories?post=15291"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/tags?post=15291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}