{"id":14411,"date":"2023-12-04T09:20:34","date_gmt":"2023-12-04T14:20:34","guid":{"rendered":"https:\/\/www.newsmediaalliance.org\/?p=14411"},"modified":"2025-05-04T16:54:21","modified_gmt":"2025-05-04T20:54:21","slug":"market-report","status":"publish","type":"post","link":"https:\/\/www.newsmediaalliance.org\/market-report\/","title":{"rendered":"2023 Market Report"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-14450 size-full\" src=\"https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2025\/05\/fashionable-people-phone-1000px.jpg\" alt=\"\" width=\"1000\" height=\"667\" \/><\/p>\n<h4 style=\"text-align: center;\"><span style=\"color: #00beab;\"><em><strong>The latest research, trends and insights on the news and magazine audience for marketing and advertising professionals<\/strong><\/em><\/span><\/h4>\n<div class=\"su-row\"><div class=\"su-column su-column-size-1-2\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<p>The News\/Media Alliance is pleased to provide the <em>2023 Market Report: News and Magazine Media: Providing a Trusted, Brand Safe Source for Reaching Engaged &amp; Influential Audiences<\/em>. The <em>Market Report<\/em> provides updated research trends and data points that highlight the continued enthusiasm for news and magazine media, as well as the strong credibility and trust news and magazine media enjoy with their readers. The <i>Market Report&#8217;s <\/i>insights on readership and audience preferences aid news, magazine and advertising professionals in their collaboration and enhancement of their advertising efforts.<\/p>\n<p>The <em>Market Report,<\/em> published by the News\/Media Alliance, represents many of the largest and most renowned brands in the magazine and news publishing industries, representing over 2,200 print and digital publications in the United States and globally, and over $40 billion in annual revenue.<\/p>\n<\/div><\/div><div class=\"su-column su-column-size-1-2\"><div class=\"su-column-inner su-u-clearfix su-u-trim\">\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-14415 alignnone\" src=\"https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2023\/11\/NMA_MarketReport_Cover-border-Web.jpg\" alt=\"\" width=\"425\" height=\"329\" srcset=\"https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2023\/11\/NMA_MarketReport_Cover-border-Web.jpg 1005w, https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2023\/11\/NMA_MarketReport_Cover-border-Web-300x232.jpg 300w, https:\/\/www.newsmediaalliance.org\/wp-content\/uploads\/2023\/11\/NMA_MarketReport_Cover-border-Web-768x595.jpg 768w\" sizes=\"auto, (max-width: 425px) 100vw, 425px\" \/><\/p>\n<\/div><\/div><\/div>\n<p><span style=\"color: #241f21;\"><strong>News\/Media Alliance members:<\/strong><\/span><\/p>\n<p><a href=\"\/2023-market-report\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #e70033;\"><strong>Access the Market Report<\/strong><\/span><\/a> &#8211; <em>member login required.* <\/em><\/p>\n<p><span style=\"color: #241f21;\"><strong>Non-members \/ Agencies:<\/strong><\/span><\/p>\n<p>If you are not a member of the Alliance, but you are interested in requesting the <i>2023 Market Report,<\/i> please submit a request <a href=\"https:\/\/www.surveymonkey.com\/r\/2023MRRequest\" target=\"_blank\" rel=\"noopener\">here<\/a>\u00a0for consideration to receive a copy.<\/p>\n<p><em>* If needed, you can reset your Alliance password <a href=\"https:\/\/netforum.newsmediaalliance.org\/eweb\/DynamicPage.aspx?Site=nma2017&amp;WebCode=forgotpassword\">here<\/a>. Please email <a href=\"mailto:membership@newsmediaalliance.org\" target=\"_blank\" rel=\"noopener\">membership@newsmediaalliance.org<\/a> if you require assistance or have any questions.<\/em><\/p>\n<p>View the press release on the <em>2023 Market Report<\/em> <a href=\"\/release-new-market-report-from-news-media-alliance-provides-trends-insights-on-valuable-news-magazine-audience-for-advertisers\/\">here<\/a>.<\/p>\n<p><strong style=\"color: #241f21;\">Related resources:<\/strong><\/p>\n<p><a href=\"https:\/\/auditedmedia.com\/data-solutions\/magazine-audience-reports\" target=\"_blank\" rel=\"noopener\">Alliance for Audited Media&#8217;s Magazine Media 360\u00b0 (MM360) Report<\/a>: Quarterly report featuring magazine audience and reach data, measured across multiple platforms and formats, from leading third-party vendors including MRI-Simmons, Ipsos and Comscore. Free to download in Excel.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Market Report provides updated research trends and data points that highlight the continued enthusiasm for news and magazine media, as well as the strong credibility and trust news and magazine media enjoy with their readers.<\/p>\n","protected":false},"author":6,"featured_media":14451,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"wds_primary_category":0,"footnotes":""},"categories":[217,103,180,100,105,101],"tags":[45],"class_list":["post-14411","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising-research-tools","category-audience","category-journalism","category-research-tools","category-sales-marketing","category-strategy-operations","tag-research"],"_links":{"self":[{"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/posts\/14411","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/comments?post=14411"}],"version-history":[{"count":0,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/posts\/14411\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/media\/14451"}],"wp:attachment":[{"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/media?parent=14411"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/categories?post=14411"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsmediaalliance.org\/wp-json\/wp\/v2\/tags?post=14411"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}